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Corporate writing: Moda Minds event

When Moda Health hosted Moda Minds, an event that brings together national healthcare policy leaders and regional health insurance executives, Jillian Martin crafted the content strategy and wrote all deliverables, including an Eventbrite registration page, a print program, advance and day-of social media posts, and an event page for the Moda Health website. Moda Minds is a showcase of the brand’s thought leadership and healthcare advocacy. With this in mind, Jill gathered detailed information for each speaker’s bio and made sure that the keynote speakers and Moda’s C-suite were pleased with all aspects of the event’s messaging.

Jillian Cohan Martin